1. Introduction

GrayCaster ("we," "our," or "us") is a Canadian automation and AI consulting business based in Oakville, Ontario. We are committed to protecting your privacy in compliance with Canadian privacy laws. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website (graycaster.io) and use our services.

2. Information We Collect

2.1 Information You Provide to Us

We collect personal information you voluntarily provide when you:

• Book a free audit or consultation

• Fill out contact forms on our website

• Subscribe to our newsletter or resources

• Email or call us directly

• Engage our services

  
  

This may include:

• Your name

• Email address and phone number

• Company name (if applicable)

• Information about your business needs and workflows

  
  

2.2 Information Collected Automatically

When you visit our website, we may automatically collect:

• Your browser type and device information

• Your IP address and general location (city/province)

• Pages you visit and time spent on our site

• The website that referred you to us

  
  

3. How We Use Your Information

We use your information to:

• Provide Services: Conduct audits, develop automation solutions, and deliver AI agent implementations

• Communication: Respond to your inquiries, provide project updates, and offer customer support

• Marketing: Send occasional newsletters about our services (only with your consent—you can unsubscribe anytime)

• Website Improvement: Understand how visitors use our site to improve functionality

• Business Operations: Maintain records for accounting and business purposes

  
  

We will never sell, rent, or trade your personal information to third parties.

4. Information Sharing

We may share your information only in these situations:

• Service Providers: We use trusted third-party services for website hosting, email delivery (e.g., Google Workspace), and analytics. These providers only access information necessary to perform their services.

• Your Consent: We may share information with your explicit permission for specific purposes

• Legal Requirements: We will disclose information if required by Canadian law or court order

• Business Protection: To protect our rights, property, or safety, or that of others

  
  

We do not sell your information to anyone.

5. How We Protect Your Information

As a small business, we take data security seriously:

• We use secure hosting and encrypted email communications

• Access to your information is limited to essential team members only

• We use password protection and secure file storage

• Client project data is kept confidential and separate

• We delete information when it's no longer needed

  
  

While we implement reasonable security measures, no system is completely secure. We use industry-standard practices to protect your data.

6. Your Privacy Rights Under Canadian Law

Under Canadian privacy legislation (PIPEDA), you have the right to:

• Know what information we have: Request details about the personal information we've collected about you

• Access your information: Get a copy of your personal data

• Correct errors: Update or fix any inaccurate information

• Withdraw consent: Opt out of marketing communications or data collection (where applicable)

• Request deletion: Ask us to delete your personal information (subject to our legal obligations to retain certain records)

  
  

To exercise these rights, email us at hello@graycaster.io. We will respond within 30 days.

7. Cookies and Website Tracking

What We Use

Our website may use basic cookies to:

• Remember your preferences

• Understand how visitors use our site (analytics)

• Improve website functionality

  
  

Your Control

You can:

• Disable cookies through your browser settings

• Use private/incognito browsing mode

• Clear cookies at any time

  
  

Disabling cookies may affect some website features.

8. How Long We Keep Your Information

We keep your information only as long as necessary:

• Active inquiries/projects: Duration of our business relationship

• Completed projects: Up to 7 years for business and tax purposes

• Marketing contacts: Until you unsubscribe or request removal

• Website analytics: Aggregated data with no personal identifiers

  
  

9. Email Marketing

If you subscribe to our newsletter:

• You can unsubscribe anytime using the link in every email

• We send occasional updates about automation and AI—never spam

• We use standard email services (Google Workspace or similar)

• Your email address is never shared with other companies

  
  

10. Third-Party Links

Our website may link to other websites (like our LinkedIn profile or industry resources). We are not responsible for the privacy practices of these external sites. Please review their privacy policies independently.

11. Working With Us (Client Data)

If you become a client:

• Project Confidentiality: Your business information and workflows are kept confidential

• Your Data Ownership: You own all data you provide—we're just processing it for your automation solution

• AI/Automation Projects: Any data used to build your solutions remains yours. We don't use it for other clients or purposes.

• NDAs Available: We're happy to sign non-disclosure agreements for sensitive projects

  
  

12. Children's Privacy

Our services are intended for businesses, not individuals under 18. We do not knowingly collect information from children. If you believe we've collected information from a minor, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy occasionally. When we do:

• We'll post the new version on this page

• We'll update the "Last updated" date at the top

• For significant changes, we'll notify active clients by email

  
  

Your continued use of our website and services means you accept any updates.

14. Questions or Concerns?

We're a small business and accessible. If you have any questions about this Privacy Policy or how we handle your information:

Email: hello@graycaster.io
Website: graycaster.io
Location: Oakville, Ontario, Canada

We'll respond to all privacy inquiries within 30 days.